The Full Story
About Your Stylist

Hey Beautiful,
I'm Jasmine Lichele a plus size personal stylist, advocate, motivator, fashionista and mom. My story is something you can probably relate to but might not believe by looking at me. I once struggled with lack of confidence and serious low self esteem, but I always had a strong sense of style. In fact for as long as I can remember it was secret weapon to hide my insecurities from the world because as it's been said when you look good you feel good right? Wrong, in fact it just suppressed the real issue and prolonged my healing and self acceptance process. What I didn't know was that the sooner I learned to accept, embrace and dress my unique body type the sooner I could help other women do the same. Fast forward, once I had done the Work and freed myself of the opinions of others good or bad I was ready to teach women how to do the same. Over the years from personal experience, I've learned that most women are unsuccessful with developing personal style because they are focused on trend or the style of others. Style is Personal and unique just like you and your body type!!
I'm not your average stylist, I'm a sucker for sales and Preloved items, which motivated me to start my brand The Curvy Icon. The Curvy Icon is a curated closet of items with character handpicked by me with the everyday woman's Iconic side in mind. It doesn't matter if you are stylish or not. In addition to personal styling, I'll be hosting a online personal development community called Beyond Fashion that I personally created to help women dig deeper beyond fashion (coming soon)

Mission
My mission is to help plus size women improve their style and increase their confidence through their personal style.
Vision
Jasmine Lichele intends to enhance the style of plus size women, through inspiration and education to achieve maximum confidence, while exuding their inner beauty and confidence beyond the scale.
